Gain Key Resident Demographics with Closet Design

Holly Phillips
Agenda icon white
January 18, 2024

Without a doubt, the biggest challenge for the multifamily property management industry is attracting and retaining residents.

With the emergence of Millennial and Gen Z renters, the demand for modern and innovative living spaces has never been higher. 

As a property owner or member of a management company, staying ahead of these trends is crucial to the success of your multifamily communities. 

In the following article, we'll explore how our semi-custom closet solutions can draw the attention of the all-important Millennial and Gen Z demographics and help convince them to choose your multifamily properties. 

Understanding Millennial and Gen Z Resident Preferences

Before we focus on our solutions, let’s get to know Millennial and Gen Z renters’ preferences a little better. 

Studies show that although these demographics value modern, aesthetically pleasing living spaces, they differ in some other key points of interest.

Research indicates that millennial renters place a particular emphasis on innovative designs that enhance functionality, while Gen Z renters are interested in repurposing objects, materials and spaces to create something that’s of higher value than the original form. 

Clozzits recognizes this need and tailors its program to align with the evolving expectations of these renters.

Semi-Custom Solutions for Modern Closet Designs

As a leader in the industry, Clozzits specializes in providing cutting-edge closet design solutions that appeal to the preferences and interests of Millennial and Gen Z residents.  

Our program is not just about creating storage spaces; it's about crafting an experience that resonates with the modern apartment resident. 

Through our commitment to making innovative use of existing closet spaces, Clozzits has positioned itself as a go-to solution for property owners looking to attract the younger generations through amenities that appeal to them. 

Benefits of Semi-Custom Closet Designs

The advantages of investing in our semi-custom closet designs are multifaceted. 

First, these designs optimize space, a crucial factor in multifamily living. 

Clozzits offers semi-customizable solutions that make the most of available space, ensuring efficient storage without compromising on style. 

The aesthetic appeal is another key aspect, contributing to the overall pleasant ambiance of the living space.

Contrary to common belief, modern closet designs and renovations do not need to be exorbitant. 

Our team understands the budget constraints of property owners and offers cost-effective solutions. By investing in our semi-custom closet solutions instead of a full-fledged renovation project, property owners not only enhance the living experience for all of their residents but also ensure long-term cost savings through durable and efficient storage solutions.

Amenity-Based Marketing Strategies for Property Owners

Effectively marketing your amenities, including your new closets, is essential in attracting new residents - especially these highly sought-after demographics. 

Property owners can leverage Clozzits' innovative solutions in their advertising materials, emphasizing the modernity, functionality, and upcycled elements of this popular amenity. 

Highlighting the partnership with Clozzits adds credibility and allure to the property, making it a more appealing choice for Millennial and Gen Z renters.

Valuable Resources for Property Managers

At Clozzits, we do more than design and install semi-custom closet solutions; our team also offers valuable resources for property managers. 

On ongoing customer support facilitates the seamless integration of modern closet designs into multifamily properties. Property managers can benefit from our support team’s expertise, ensuring a smooth transition and optimal utilization of these innovative storage solutions.

The Future of Storage Amenities for Multifamily Properties

As the multifamily industry continues to evolve, so does Clozzits. 

Our company remains dedicated to innovation, with the potential for even more advanced and tailored storage solutions in the future. 

Property owners who invest in our storage solutions today not only stay ahead of current industry trends but they also position themselves to adapt seamlessly to the ever-changing landscape of multifamily living.

Attract New Residents with Our Solutions 

Learning how to attract Millennial and Gen Z renters requires a proactive approach to property management. 

Our semi-custom closets offer a strategic and effective solution that meets the interests and expectations of these key resident demographics. 

By optimizing space, enhancing functionality, upcycling existing amenities, and staying ahead of design trends, property owners can create living spaces that resonate with these target audiences to ensure higher apartment resident satisfaction and improved retention rates.

Contact our staff to get started with modern closet design today.

ROI Calculator

CALCULATE YOUR ROI NOW
325
$850
$276,250
$35
48
5.25%
Icon of a man on the phone
If your results aren't shown, change the input a bit.
Total Property Rent Increase: $X
Oops! Something went wrong while submitting the form.
Oops! Something went wrong while submitting the form.

Increase your rents
and improve
your cash flow

WITHOUT LAYING OUT MUCH CAPITAL

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.